ABOUT
I have always been the kind of person who wants to know how things work. I used to spend hours watching YouTube videos about iPhones, not just for the tech, but to figure out what was happening behind the scenes. The curiosity never left. It just evolved.
When I moved from England to Canada in my late teens, I learned pretty quickly how to adapt. Sports became a big part of that, first team sports, then endurance training. Running, biking, swimming alone with just effort and structure. The sport became a constant analysis of data, efficiencies and iterative improvements. I have learnt to approach my work in the same way, whether it's designing systems or building businesses. It's all about creating flow, then pushing it forward.
Now I help people use tech to work smarter. I build systems, automate workflows, and design operations that feel clean, intentional, and easy to use. I'm obsessed with finding what's broken and fixing it by removing the noise and simplifying the process for efficiency.
I'm building something bigger than just a business. I want to create tools and systems that help people save time, scale better, and do meaningful work. That's what drives me.
Interested in working with me? Feel free to contact me here.